Saturday, October 24, 2009

Custom T-Shirts For Special Events are a New Specialty for Company

Anytime you are in charge of setting up a casual function such as a family reunion, there are a lot of decisions to be made. One thing that should always be a ‘no-brainer’ is getting t-shirts made for the event. Having great customized t-shirts emblazoned with the family name on them with thrill everybody that comes to the party! When you run into each other later, around town or around the world, there will be no mistaking that you are family by the cool t-shirts you took home with you to wear proudly.

In 5K races and marathons, and even community parades, often people come in all different types of shirts. Giving them all a personalized shirt with the name of the race or parade is an unexpected perk that they will enjoy and keep them coming back in the future.

Street festivals and community fairs alike would be wise to pass out
promotional t-shirts. People will wear them all year, freely advertising your event for the following year, and telling other people what a great time they had at the event when they are asked about their shirt. Pick a great color and design a personalized logo to use consistently from year to year for even more impact!

Charity event staff that arrives to find comfy personalized t-shirts will be thrilled, and will really feel they are part of the group, increasing loyalty among volunteers. Customized t-shirts work very well to bring people together as a team, and they will also be worn frequently throughout the year as people will be proud that they were part of a group that helped with a very worthwhile project. Custom logo and promotional t-shirts are an inexpensive perk for your volunteers that also serve as a “uniform” or sorts for the event, so that all of the people who come know which are event helpers.

Under the Influence Tees has been making t-shirts for many years, including their very popular comical beaver t-shirts, but their new specialty is customized t-shirts for special events. Check out their website at http://www.utitees.com, where you can get design assistance, quality t-shirts, and quick fulfillment of your orders, all with free shipping available. Because the company does most of its work via the internet, and doesn’t have any additional costs for a brick and mortar storefront, they are able to pass on those savings to their customers.

Friday, October 2, 2009

Custom T-Shirts For Radio Stations’ Prize Giveaways is Becoming a Staple of Indianapolis Company’s Business

Listenership is critical to advertising revenue and profit for radio stations, and building that audience is a challenge. On air personalities are a big part, but building a brand identity for the station is critical. One quick and easy way to do that is to design and print customized t-shirts with the station’s call letters, logo, and nickname. These shirts can have pictures of on-air personalities, or cartoon characters that serve as ‘mascots’ for the station and build brand identity.

For a real life example of a mascot building a brand for a station, look at Cleveland, OH, home of the Rock and Roll Hall of Fame. Rock station WMMS was THE station for hundreds of miles around in the 1970’s and 1980’s. Its logo was based upon a cartoon caricature of a buzzard, of all things! It became a national phenomenon when the slogan “WMMS-Home of the Buzzard” and the cool buzzard logo was emblazoned on t-shirts that made their way around the country with young people going off to college, on vacation, or starting careers.

Capitalizing on the success of the Buzzard was easy for WMMS. They promptly ordered scores of promotional t-shirts to be given away at live remotes at venues as diverse as the Cleveland Metroparks Zoo, and amazingly popular “Coffee Break Concerts” series, in which they showcased for listeners new and upcoming musical acts (among them Bruce Springsteen, Todd Rundgren, John Mellencamp, and Peter Frampton.) The Buzzard became so big that now the t-shirts were commercially viable on their own. Everyone wanted a Buzzard shirt and would pay to have one, becoming a profit center for the station, even while providing completely free advertising.

Building a strong, very identifiable brand is key, and putting a mascot on thousands of custom t-shirts that are cool enough for teens and young adults to want to wear is very smart business!

Under the Influence Tees has been making t-shirts for many years, and their new specialty is customized t-shirts for promotional giveaways. Check out their website at http://www.utitees.com, where you can get design assistance, quality t-shirts, and quick fulfillment of your orders, all with free shipping available. The company does most of its work via the internet, and they are able to pass savings on to their customers.